The Power of WOOO is a comprehensive approach to transition your brand from being liked, to loved, to WOOO.

Ed speaks from experience about the positive effects of deliberately creating joy within branding, marketing, and business through authenticity and stewardship. Ed holds a soft spot for the isolated entrepreneur, but his universal message and vibrant delivery has benefited audiences from oil and gas engineers to Fortune 500 companies.

Ed will lead you through the basic principles of marketing and branding, exploring the critical reality that every person in every organization is a representation of your brand. Alignment around “every element of your business either magnifies or detracts from your brand” is the foundational footing of Ed’s message and mission.

You will explore the philosophy of WOOO brands. Ed will coach you on how you and your team can orchestrate WOOO, operationalize WOOO, and optimize WOOO within your organization.Ed’s intention is that within 48 hours of returning to your organization, you will clearly see and be confident enough to act upon opportunities for you and your team to WOOO more intently. Everyone wants WOOO.

If you’re interested in having Ed speak to your company or at your next event, please email hello@edhowie.com.