LISTEN TO THIS PODCAST As we’re entering into the Back to School season, it’s a time where none of our historical data trends apply. For example, when I was back at H-E-B, we would know that the sales of deli meats and cheeses were going to go up the second week or third week of…
Understanding consumer behavior is important. Whether you’re launching a new brand or reframing an existing one, knowing what drives your customers helps you keep your brand fans and gain news ones. Where do they get those important consumer insights? Data.
Have you spoken to your customers empathically lately? For your brand to resonate, it has to connect with your community. To do that well, you must understand the customers in that community.
Being an entrepreneur or a business owner doesn’t mean you can go it alone. If you have a team of people who are working with you, they are the ones who can provide you with the best information about your brand. Whether your company is large or small, communicating with your employees is key.
Are you struggling to find ways to connect with your customers in meaningful ways? Are the challenges of our current situation taking their toll on what you feel you can deliver? As entrepreneurs, you must seriously consider how you communicate with your customer base.
Timing is everything when it comes to the business world. The right timing can make or break a product, a business, or a brand. Today, I am sitting down with Dr. Molly McAdams—our favorite meat expert—to examine this issue on a much broader scale.
Hey there! My name is Ed Howie, and this is Howie Grow A Brand. On this blog, I will be sharing an inside look at our marketing podcast to dive deep into the entrepreneurial world of marketing and branding and talk about how you can set yourself apart and inspire a few million joys while we’re at it.